We are actively seeking an Email Marketing Specialist for a full-time, onsite position with a global leader in the industrial products space. The Email Marketing Specialist will assume responsibility for developing and executing the testing and audience strategies that enhance messaging relevancy, thereby improving existing and prospective customers’ experience and the performance. This individual will play a critical role in establishing key elements of the email marketing roadmap in outlining plans to upgrade tools, technologies and processes. Please review the job responsibilities and requirements below and apply if interested and qualified.
Email Marketing Specialist Responsibilities:
• Providing QA support to Specialist to ensure accuracy of email functionality, rendering and tracking.
• Executing email data integrity exercises including email verification of new lists and managing soft bounces.
• Providing support of the transactional (triggered) email campaigns including new projects that require working with a 3rd party.
• Maintaining a strong working relationship with key members of the Marketing team to most strategically execute the email component of omnichannel campaigns, including agreement on objectives, audiences and messaging.
• Maintaining a strong working relationship with the Digital Project Managers and Digital Creative team to work collectively toward deadlines and resolve edits and issues in a timely manner.
• Coaching and mentoring junior-level staff and interns.
• Ensuring successful ESP configuration and consider adaptation of all product releases.
• Documenting, training and communicating tool capabilities, internal processes and standard operating procedures.
• Staying up to date on CAN-SPAM/GDPR laws.
Email Marketing Specialist Requirements:
• BS Degree in Marketing, Communications, Computer Science or a related discipline.
• 3-5 years of professional experience, preferably within a large, matrixed organization.
• Working knowledge of Email Marketing best practices, the ability to identify current industry trends and speak to email best practices regarding deliverability, user experience, US CAN-SPAM requirements.
• Minimum of 2 years’ experience actively working within Responsys or 3 years’ experience in another email platform tool.
• Proficient knowledge of HTML processing, CSS, Responsys AmpScript, and JavaScript preferred.
• Working knowledge of advanced AND/OR logic and database querying such as SQL.
• Knowledge of data flow concepts and strong data analysis skills required.
• Understanding of File Transfer Protocols and web design concepts.
• Experience using Adobe Analytics.
• Experience pulling metrics & providing regular reporting as necessary.
...The Finance Director is a key executive-level leader responsible for directing and managing all financial activities of the City of Palmetto... ...Bachelors degree in Accounting, Finance, Public Administration, Business Administration, or related field....
...are maximized, accurate, and policies are consistently followed Welcome and recognize guests and members, setting the tone for hospitality Handle guest complaints promptly and thoroughly, ensuring complete satisfaction and proper follow-up Train, guide, and...
...medications. Practice Highlights Monday-Friday eight-hour day work schedule, or four days per week, ten-hour days Family medicine... ...our patients get exactly the care they need right here, close to home. CHRISTUS St. Vincent is a compassionate family of healthcare...
...expertise. Today, we provide leading-edge data, network security software, and expert guidance to reduce exposure to information theft... ...active DoD Security Clearance Job Description: The Software Engineer develops, maintains, and enhances complex and diverse software...
...United States (US) Hourly/Salaried: Hourly (Non-Exempt) Full Time/Part Time: Full Time Position Type: Regular Your Role at Sephora Asset Protection is constantly evolving to ensure we have products available to delight our clients. Our action-oriented leaders...